Norman Consultants recruits Chief Marketing Officers and senior brand leaders for beauty and personal care brands — the people who make a brand desired and drive demand that converts.
In beauty, marketing is the product's other half. The modern beauty CMO has to hold brand, performance, content, social, and community in one strategy — building cultural relevance while owning the metrics that drive revenue. The bar is high: consumers are sophisticated, channels shift fast, and the brands that win are the ones whose marketing feels native to the moment.
We recruit CMOs and VPs of Marketing for prestige and mass brands, founder-led disruptors, and PE-backed platforms — leaders who combine brand instinct with full-funnel, data-fluent commercial marketing.
Tell us about the business and the mandate. We'll share a confidential read on the market and the talent.
Start a conversationWe define the role, the brief, and the realistic target universe across the beauty landscape.
We reach the operators who aren't looking — through a network built over years in beauty.
Rigorous, confidential assessment against the mandate, through to offer and onboarding.
A beauty CMO owns the brand and the demand engine — strategy, positioning, creative, performance marketing, social, content, and community — accountable for both brand equity and revenue growth.
Compensation varies widely by brand size, channel, and ownership, and is typically structured as base plus bonus and, for PE-backed or high-growth brands, equity. We share current, role-specific market benchmarks confidentially as part of a search.
Yes — across the US, for prestige, masstige, and mass beauty and personal care brands.
Retained cmo search for beauty & personal care brands across the United States.
Start a search